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MBA (Master Of Business Administration)

The two-year full-time MBA program at KEC is designed for the all-round development of students. The curriculum emphasizes experiential and participative learning through real-world case studies, live examples, and practical business applications.

Duration: 2 years (Full-time)

Pattern: 4 Semesters

Intake: 120 Seats

Medium of Instruction: English

Admissions: As per AICTE guidelines

Specializations Offered:

The institute offers four specializations

  1. Marketing Management – Covers consumer behavior, market research, sales & distribution, advertising, and e-commerce. Students develop negotiation, decision-making, and problem-solving skills.
  2. Financial Management – Focuses on financial management, accounting, and an in-depth understanding of banking, financial services, insurance, and mutual funds.
  3. Human Resource Management – Provides insights into human capital management and the processes required for effective workforce management.
  4. Production & Operations Management – Covers quality control, supply chain management, and production processes in manufacturing industries.

Internships & Projects at KEC

As per Gujarat Technological University (GTU) guidelines, MBA students complete three projects during their two-year program:

  • Summer Internship Project (SIP) – After Semester 2
    • Duration: 4 to 6 weeks
    • Students intern at a company, analyze various departments, and prepare a report.
    • Internal & external viva voce with a PowerPoint presentation.
  • Multi-disciplinary Action Project (MAP) – Semester 3
    • Students conduct research on a company or use secondary data for analysis.
    • Internal & external viva voce with a PowerPoint presentation.
  • Comprehensive Project (CP) – Semester 4
    • Research-based project aligned with the student’s specialization.
    • Internal & external viva voce with a PowerPoint presentation.
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Semester 4
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Semester 2

Educational Milestones

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